Nissan Motor Corporation

In addition to providing the obvious benefit of growth with sustainable profits, Nissan seeks to contribute to the sustainable development of society. To this end, we listen carefully to the wide variety of our stakeholders, working with them as we pursue activities that meet society's needs.

A sustainable life with vehicles while preserving our beautiful planet: Nissan's environmental philosophy is "a symbiosis of people, vehicles and nature." We tackle environmental issues by reducing CO₂ emissions and addressing limitations in the natural resources we use as we seek to create a sustainable mobility society with minimal impact on the environment. We are pursuing this mission through our innovative vehicles and the new lifestyles we propose.

Nissan's safety concept-"Vehicles that help protect people": Through its vehicles, Nissan seeks to provide the "pleasure and richness of driving" with the highest priority on safety and customers' peace of mind. Our ultimate goal is a world with virtually no deaths of serious injuries from accidents involving Nissan vehicles. In addition to our work on safety technologies, we aim for deeper trust and high satisfaction among all our customers.

Here are some examples of the things we're up to: We've been working tirelessly to reduce CO2 emissions in all our business endeavours, including manufacturing and shipping. Also, have a look at the Nissan LEAF! In 1995, we set a goal to half the number of deaths and serious injuries in traffic accidents involving Nissan vehicles by 2015. We achieved this in 2009 in Japan and the United Kingdom, and are making huge strides in all our markets. We foster participatory consciousness among our employees and work with NPOs and NGOs to meet local needs in countries around the globe.